Recycling polycotton, which accounts for half of textile waste, may soon become the norm

Recycling fibers and implementing circular processes is a medium term goal set by many apparel companies, but little headway has been made to recycle mixed fabrics, like polycotton. Polyester cotton is one of the most unsustainable fabric blends yet loved by fast fashion companies because of their low cost cheap and durability. Circ, a...

12 minutes ago


Battersea Power Station announces flurry of new brands ahead of autumn opening

Battersea Power Station (BPS), a yet-to-be-opened shopping destination in London, has announced a flurry of new brands to join its line-up from the autumn onwards. Fashion brands arriving at BPS, which is a decommissioned coal-fired power station on the south bank of the River Thames, include Hackett, Theory, Mulberry, Levi’s, Pinko, Petit Pli,...

1 hour ago

Business |Beauty

Hair brand Vegamour launches in the UK

Hair wellness brand Vegamour, which offers a holistic, 360º approach to promoting fuller, thicker, longer-looking hair, has launched in the UK following investment from actress Nicole Kidman in May. Vegamour is committed to the idea that great hair need not come at the expense of animals and utilises the latest advances in clean, bimolecular...

3 hours ago

Business |Interview

Soon-to-be-launched marketplace Draup hopes to maximise the value of digital fashion

There is no denying that digital fashion is continuing to strongly cement its place in the fashion industry. However, the virtual world is still under constant development, a process that has been left in the hands of the few who have put it upon themselves to build the space up in a responsible manner. “Because we are so early, every platform...

4 hours ago

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