Fashion news and fashion jobs

Fuorisalone highlights: from Stone Island's No Seasons project to H&M Home's Kelly Wearstler collection

Fuorisalone is now over, along with its whirlwind of events, long queues and the flood of people that took over Milan for a week. While the appeal of Fuorisalone is undeniable, it is worth reflecting on the quality of the events, their content and the interest they generate among fashion and design professionals. It is understandable that brands...

Retail|Report

How AI is redefining the role of physical stores, and what retailers should know

Artificial intelligence (AI) is not only changing how we shop online, but it's also transforming physical retail. While stores are still viewed as essential “anchors” for commerce in 2030, AI, together with shifting consumer behaviours, continues to reshape the purpose of physical retail. A new study released by ICSC and McKinsey & Company,...

Business|Interview Member

Producer-led projects: A gap in the sustainability market?

At the root of the sustainability crisis in fashion lies a clouded relationship between brand and supplier, which is a direct consequence of outsourcing production to low-wage countries. In recent decades, the supply chain has become so fragmented that oversight regarding who makes what—and exactly how—has been lost. Now, the industry wants to...

Fashion |background

Provocation sells jeans: How Dutch denim brands approach their campaigns

Jeans campaigns have been provocative for decades. Consider the recent campaign featuring Sydney Sweeney for American Eagle, or Calvin Klein in the 80s and 90s. The Netherlands is home to numerous denim brands: how do they attempt to stand out? This article was written by Sterre Marsman. The American Eagle campaign with Sydney Sweeney caused...