Porsche Design news and archive

The Porsche Design Story

Optimize function. Reduce the form right down to the essentials. Overcome the familiar to continually discover new and exceptional solutions. A vision that founder Professor Ferdinand Alexander Porsche already realized with the creation of the legendary Porsche 911. And a maxim that Porsche Design has consistently followed since 1972. Passion at...

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Porsche Design appoints new VP of global sales

Former VP of global sales and US chief executive of Bally, Mimmo Mariottini has been appointed the new VP global sales at German lifestyle label Porsche Design. The announcement to boost the fashion brand’s sales department follows the recent appointment of French-Canadian designer Pierre Costin as its new fashion creative director. Mariottini,...

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Porsche Design confirms creative director

Porsche Design has named Pierre Costin as its new creative director "effective immediately”. The announcement comes as the fashion house showcased its autumn/winter 2016 collection at Berlin Fashion Week, which marked the first collection designed by Costin. Costin, who has previously worked at Ralph Lauren, Rachel Zoe, and Kenneth Cole,...

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Porsche Design teams up with Linkin Park frontman

German luxury brand Porsche Design has announced a new partnership with Chester Bennington of rock band Linkin Park to create a capsule menswear collection with “rock attitude”. Launching in June, the six-piece collection, titled Chester Bennington for Porsche Design, will combine the lead vocalist’s eclectic alt rock style with Porsche Design’s...

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Thomas Steinbrueck moves to Porsche Design

Porsche Design Group has announced Thomas Steinbrueck as its first creative director and coordinator for customer experiences. In the newly created role, Steinbrueck’s foremost tasks will be to promote Porsche Design's market repositioning as a luxury brand for fashion and accessories. Steinbrueck joins from Elie Saab where he was vice president...