Primark news and archive

Primark lowering prices on hundreds of kids essentials

High street retailer Primark has announced it is lowering its prices on hundreds of essential kids’ holiday clothing and accessories to help families during the cost-of-living crisis. In a statement, Primark said it would be lowering prices across selected kidswear essentials in its spring/summer 2024 range, including swimwear, T-shirts, shorts,...

BusinessPress Release

Navigating the future of fast fashion: A Primark case study

Fast fashion has emerged as a transformative force, reshaping consumer habits, fashion cycles, and industry standards. Characterised by its ability to rapidly produce and distribute the latest trends from the catwalk to the retail floor, the segment makes styles available to a broad audience at unprecedented speed and often at a fraction of the...

RetailFeatured

Primark increases pay for retail staff in the UK

Fast-fashion retailer Primark is increasing the hourly pay for 27,000 retail workers in the UK from April 1. In a statement, Primark said that its retail staff across England, Scotland and Wales will benefit from an average pay increase of 9.1 percent from next month. All retail assistants will see their hourly pay nationally increase to 12...

RetailFeatured

Primark to invest 75 million pounds into UK store network

Budget retailer Primark is preparing to make a large-scale investment into its UK retail network, with a slew of new store openings and further expansions expected to take place this year. A new 75 million pound investment is to go into its British store estate over the course of 2024, the company revealed on Thursday, building on past funding...

Business

Primark opens new distribution center in Jacksonville & new stores as part of US expansion

Value fashion retailer Primark has opened a new distribution center in Jacksonville, Florida, as part of its broader US expansion plan. The new center, which spans more than 550,000 square feet in North Jacksonville, will serve several Primark locations in Southern states, including Florida, Texas, and more. In addition to the opening of...

Retail

Top 5 strategies for successful retail 2024: Part 4, have a global view

In today's ever-evolving retail landscape, balancing immediate hurdles with future growth is crucial for success. High inflation, the lingering effects of the pandemic, and geopolitical tensions present retailers with soaring costs and consumers with financial strains. However, some retailers have flourished amidst these adversities thanks to...

BusinessFeatured

Primark's “strong” Christmas sales boosted by Rita Ora

Value fashion and homeware retailer Primark has reported “strong” Christmas trading despite the unseasonal warm weather, helped by its performance wear, leisure and tailored clothing and collaboration with singer Rita Ora. In the 16 weeks to January 6, retail sales were up 7.9 percent to 3.37 billion pounds, with like-for-like sales up by 2.1...

Fashion |In Pictures Featured

Primark launches its first adaptive lingerie collection

Value retailer Primark has unveiled its first adaptive lingerie collection in a commitment to make fashion and everyday essentials more accessible and affordable to as many people as possible. The new four-piece lingerie collection coincides with new research from Primark and the Research Institute for Disabled Consumers that states three in...

Business

Several 'misleading' Primark claims scrutinised by Dutch watchdog

Earlier this year, several claims and statements from the Dutch arm of Primark came under scrutiny. The investigation was carried out by the Advertising Code Committee, which in October labelled several of the chain's expressions as misleading. Primark appealed, but to no avail. Now, the Board of Appeal has also ruled Primark's investigated...

Retail

Primark to invest 50 million euros into Italian retail network

Budget retailer Primark has said that it will be investing 50 million euros into its Italian retail footprint, with five new stores to be a part of the expansion plan. The news was shared by the director of Primark Italy, Luca Ciuffreda, who said in an open letter that the move will take its retail network in the region to 20 stores over the...

Business

Primark says 55 percent of clothing sold this year was ‘sustainably sourced’

Budget retailer Primark has published its second Sustainability and Ethics Progress Report in which it stated that it remains “on track to delivering its promise to offer more sustainable affordable fashion to everyone”. According to the company, the defining achievement was that 55 percent of all clothes sold throughout the past 12 months...

Business

Strategic price increases drive Primark's growth

Primark's sales growth in FY23, posted by owner Associated British Food this week, highlights strategic measures that propelled the clothing retailer's success. Like-for-like sales surged by 9 percent, generating 9 billion pounds in revenue. Adjusted operating profit, slightly lower at 735 million pounds with an 8.2 percent margin, reflects...