Google Glass news and archive

Mr Porter – first UK stockist for Google Glass

Online menswear retailer Mr Porter has become the first UK retailer to offer Google Glass, launching three styles this week. Mr Porter, part of the Net-a-Porter Group, is currently offering the Google Glass Explorer edition – a prototype of the wearable frames, that includes glass, users choice of a pair of titanium optical frames and a UV lens...

Fashion

DVF unveils Google Glass collection

Diane von Furstenberg and Google have joined forces to launch the DVF – Made for Glass collection as part of the search engines plans to take wearable technology to the next level. The brands first collaborated on a short film ‘DVF Through Glass’, which provided an insider’s view of thedesigner’s spring 2013 runway show during New York Fashion...

Design

Ivy Ross to head up Google Glass

Ivy Ross, who has worked for the likes of Calvin Klein, Coach and Gap, has been named the head of Google’s smarteyewear brand, Google Glass. Joining this week, Ross issued an open letter on Google+ announcing her new role, stating that she hopes to answer the "audacious" questions Glass proposes. In addition to working with numerous fashion...

Design

Google Glass teams up with Luxottica

Google is teaming up with Luxottica, the group behind Ray-Ban and Oakley, to “design, develop and distribute a new breed of eyewear for Glass”, the technology company’s computerised eyewear. The strategic partnership will see Google and Luxottica working together on the creation of innovative iconic wearable devices that will “straddle the line”...

Fashion

Kenneth Cole uses Google Glass for campaign

American fashion and lifestyle designer Kenneth Cole has become the first brand to push marketing boundaries by launching a campaign optimised for Google Glass technology. The Google Glass app is being used as part of Kenneth Cole’s ’21 Days, 21 Deeds’ campaign as part of its ‘Man Up For Mankind Challenge’ to promote its new male fragrance. The...