Retail|Interview Partner Content Fred Perry Nottingham: Store Manager Luke Saunders on subculture and the art of storytelling
For Luke Saunders, Store Manager at Fred Perry Nottingham, the Laurel Wreath is a heavy symbol of connection to those who wore it first. In an interview with FashionUnited, he discusses why Fred Perry is a "brand with heritage" rather than a heritage brand, the importance of honesty in retail, and why every customer should leave the store with...
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