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Marc O’Polo registers 2.7 percent rise in annual sales

By Prachi Singh

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Business |REPORT

In the fiscal year 2014/15 ending May 31, 2015, Marc O’Polo generated 464 million euros (520.1 million dollars) in brand turnover including all licence lines, thereby recording a sales increase of 2.7 percent compared to the previous year.

With Marc O’Polo Modern Casual, Marc O’Polo Pure, Marc O’Polo shoes & accessories, Campus GmbH and the licence lines Marc O’polo beach & bodywear, eyewear, home, junior and legwear, the group achieved reported an increase in turnover. The share of sales in Germany accounts for 65 percent and 35 percent are attributed to exports. Due to investments in international expansion, especially in China, for CRM and an extensive loyalty programme, in RFID and in a new photo studio at the headquarters in Stephanskirchen, earnings were lower the equivalent period last year.

Founded in 1967, Marc O’Polo currently has 106 of its own stores, 173 franchise stores, 1,196 retail partners as well as 1,311 multi-brand stores. The brand is available in about 30 countries worldwide including Germany, Austria, Switzerland, the Netherlands, Belgium, Sweden, Finland, Norway, Ireland and France as well as China, Russia, Poland and various countries in Eastern Europe. Moreover, the collections are also available online in Germany, Austria, Belgium, France, Switzerland, Sweden and the Netherlands.

Marc O'Polo