Contemporary sustainable clothing brand East has launched its first-ever homeware collection that is vegan and cruelty-free. The debut collection by Essence + Alchemy has been made to be natural, ethical, sustainable, GMO and cruelty-free by using as many organic raw materials as possible to keep in […]

Fast-fashion e-tailer PrettyLittleThing has announced that its Instagram followers will be able to shop the upcoming Little Mix collection before anyone else, as it gives it social media followers the VIP treatment. The partywear collection with British girl group Little Mix was announced last month […]

For 2019, the basic girl has taken on a new personality. She's meme-able and environmentally aware with disposable income to spend on mid-market brands. Enter Gen Z's latest champion: the VSCO girl. What's a VSCO Girl? A term that was coined back in 2009, the teen girl once stereotypically clutched […]

Celebrated for its highly creative and unique collaborations, Moschino has launched its latest partnership. The Italian luxury fashion house teamed with beer brand Budweiser for a 15-piece capsule collection. Creative director Jeremy Scott has built a reputation for partnering with consumer brands outside […]

Schuh is the latest brand to encourage consumers to recycle unwanted items. The UK-based footwear company has launched a new initiative to incentivize its customers to recycle their unwanted, wearable shoes. In partnership with reuse and recycling group Recyclatex, Schuh has launched a program called […]

Instagram's director of fashion partnerships Eva Chen has embarked on a new creative journey in childrenswear design. The fashion executive and style influencer has teamed with the Gap Inc.-owned childrenswear label Janie and Jack for a limited edition collaboration. Inspired by Chen's recently released […]

When Swedish fashion house Acne Studios announced that they were collaborating with British brand Mulberry last month, to say that the fashion world was surprised was an understatement, and social media was abuzz with how they would combine Mulberry’s classic heritage with Acne’s off-beat aesthetic. […]

INTERVIEW After 25 years working with luxury names like Moschino, Christian Dior, and Diane von Furstenberg, Elisa Palomino believes that a vital step in sustainability involves targeting seafood waste for the development of fashionable leather articles. She has just completed a prestigious Fulbright […]

American clothing brand Gap has launched their 2019 holiday platform, Gift the Thought with a new short film, titled “The Hoodie.” Rather than taking a more theatrical, musical approach to its holiday campaign the brand opted for a feeling that felt more personal. “We wanted to create something special […]

Online legwear retailer, Sockshop is teaming up with anti-bullying charity Kidscape and Elmer the Patchwork Elephant, to raise awareness of ‘Friendship Friday’ celebrated on November 8, ahead of Anti-Bullying Week running from November 11-15. To mark the collaboration, Sockshop has created a limited-edition […]

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