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Continental expansion plans for New Look

By FashionUnited

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British clothing retailer New Look plans to open at least 12 new stores in Belgium and France this year. After opening branches in Paris and Bruges, chief executive Phil Wrigley said that the second phase of trials for the company outside Britain would begin.

The company already operates the Mim chain in France, which counts 228 stores and is a "strong" business according to Wrigley. About 20 Mim store openings are in the pipeline for this year, although New Look is also looking into how the two chains can work side by side.

"There could be an opportunity to develop along the Inditex (Zara owner) model, with brands focused on different customers," Wrigley told The Scotsman. He added that New Look had strong ties with India and had received a "huge number of approaches" from potential franchisees. He also said that he was contemplating a possible franchise agreement in the Middle East this year.

In its domestic market, New Look will open 38 converted Littlewood stores this year and will expand into out-of-town retail parks. The company is planning to add more than 200,000 square feet of retail space in 2006.

New Look