Copenhagen fashion week SS21 highlights

Merging the digital with the physical, Copenhagen’s hybrid showcase provided 72 hours of fashion to be enjoyed IRL and online. A mix of classic catwalk staging, video presentations and talks from leading industry players, opened up the event to a wider international audience.

Trendstop brings FashionUnited readers an insight into the key collections from the Spring Summer 2021 edition of Copenhagen Fashion Week.

Ganni

An immersive 5-piece multimedia event replaced Ganni’s usual runway format. A collection video was accompanied by a Ganni KIOSK of upcycled merchandise and a rentable collection produced in collaboration with Levi’s. In an exhibition space, artist Rosie Marks created cardboard cutouts of the label’s influencer fans whilst Hayley Blomquist contributed a knitted installation featuring repurposed denim from both Ganni and Levi’s.

Copenhagen fashion week SS21 highlights

Rains

Titled, ‘Never Lost’, Rains’ SS21 exhibition was set in a Fashion Week backstage area, the transitional space between the runway and the world beyond. Amongst the lush greenery, ultra- contemporary rainwear silhouettes spoke to issues facing the industry and the world in the current climate and how they will influence the future of fashion. Copenhagen fashion week SS21 highlights

Stine Goya

Also eschewed a runway show, Stine Goya shot her House of Goya film presentation inside her office. A smaller range made with a greater proportion of sustainable fabrics marked the designers own personal push for change while the joyous colours and prints spanning the collection reflected Goya’s commitment to hope and empowerment.

Copenhagen fashion week SS21 highlights

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Copenhagen fashion week SS21 highlights

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