Matches launches limited edition collaboration

London fashion emporium Matches are launching an exclusive collaboration with designers for its online boutique. The designer chain is teaming up with a handful of designers to create Editions, a range of limited-edition, classic designs that are unique to Matches. According to Shortlist, prices will range from £100 to £6000, and includes a Kilgour suit, a Raf Simons for Jil Sander reworked classic shirt and a limited-edition colour for a signature Belstaff leather jacket.

The exclusivity in the collaborations lie in the fact only 100 of each item will be produced and are only available online at first.

Since the first Matches store opened in Wimbledon in 1990, it has become a brand in its own right – an iconic retail experience, trusted by London’s most fashion literate clientele, offering the best of the best in established and new international labels.

Thirteen stores across Notting Hill, Richmond, Wimbledon, Mayfair and most recently opened in Marylebone High Street, cater specifically to the unique style characteristics of their customer: each has its own fashion profile while at the same time a dip into each, results in sound knowledge of the season’s spectrum of trends.

Promising a fashion education within the capital’s most elegant retail experience; every season sees the best designers in the world collaborate with Matches to create the most talked about fashion exclusives: Burberry Prorsum, YSL, Diane Von Furstenberg, Azzedine Alaia, Sophia Kokosalaki – the list is endless – it’s the first place to buy the key pieces every season as well as a guaranteed introduction to your favourite labels of the future, from Roksanda to Joanna Sykes.

Online, cutting-edge fashion literally at your fingertips with an unprecedented, personalised customer service promise. It’s also a good excuse to fill your house with our gorgeous marbled delivery boxes as the most stylish storage available.

Image: Matches illustration