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Video: Can the digital revolution enable a sustainable transformation of the industry?

By FashionUnited

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Image Credit: Fashion Council Germany

Exclusive: The European Fashion Alliance (EFA) together with the Cabildo de Gran Canaria, organised the first Gran Canaria Summit last October 2022. Various leading fashion councils came together defining first actions that contribute to a mutual vision and mission in creating a better and more sustainable future in the fashion industry.

During the summit, the EFA organised a series of videos entailing different panel discussions or interviews stressing the driving points of sustainability, positive change, emerging talents shaping the future of the fashion industry.

In this video, Leslie Holden (Digital Fashion Group) and Ann Claes (Fashion at Flanders DC) discuss how digitalisation portrays a great opportuntity for the fashion industry to become more sustainable in areas amongst production, the reselling market and narrative of the garment. Especially, manufacturing the garment can be significantly digitalised as some brands already do through the implementation of the digital product passport. Thus, reducing waste through sampling and extra travel costs, for example.

Video: Fashion Council Germany (FCG)
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