United Colors of Benetton is the next brand to step into the metaverse. The brand opens a store in the metaverse and even adapts the physical store on Corso Vittorio Emanuele in Milan to this, according to a press release. The store in the metaverse will open in a few weeks, according to the statement. Visitors will not be able to buy clothes,...
22 Feb 2022
The Benetton family, owners of the Benetton Group and its production assets, has injected 300 million euros to help save the struggling business. Benetton is best known for their brand United Colors of Benetton. The news was reported by Reuters. Last year, Benetton Srl’s losses quadrupled to 361 million euros last year. The company was hit...
11 Jun 2021
Benetton has joined H&M in pausing orders from Myanmar in the wake of military coup. Violence in the country has increased after the ousting of Aung San Suu Kyi’s government last month, which has also brought a spotlight on garment workers abuses in the country. In a statement, Benetton said, “We express our most profound concern for what is...
15 Mar 2021
Italian fashion brand United Colors of Benetton has announced a new store concept that includes upcycled natural materials and energy-saving technologies to further its initiative of low environmental impact retail. The store features flooring made with gravel from the river Piave and waste wood from beech trees brought down by a storm that hit...
8 Mar 2021
Benetton Group has appointed Martino Boselli as head of the commercial and sales department of United Colors of Benetton. In his new role, Boselli will be in charge of a new commercial and sales department, created to support the group’s strategic plan to become even more effective and profitable. He will report directly to CEO Massimo Renon....
16 Dec 2020
For the first time in four years, United Colors of Benetton is carrying out retail operations in the U.S. The Italy-based fashion brand will open a pop-up store in Santa Monica, CA this week, and is considering reopening stores on a more permanent basis in the country. Opening on Friday, October 25, the United Colors of Benetton pop-up space...
21 Oct 2019
FashionUnited publishes an interview series dedicated to the most requested professionals in the field of fashion, both by the brands and by companies active in fashion and luxury e-commerce. We decided to hear from companies to understand which are the most popular roles and how much can be earned by those who hold these positions. Recently,...
5 Jul 2019
Benetton has announced the opening of “numerous” new stores “in the main cities of the world” by the end of 2019 as part of its strategy to revive the brand. The first ones will be opened this Spring/Summer in Benetton’s native Italy, in the cities of Rome, Palermo and Naples, followed by stores in Bangalore, India, and Deauville, France. The...
29 Apr 2019
Benetton took to the catwalk in Milan for the first time Tuesday with its debut collection by French designer Jean-Charles de Castelbajac in a bid to revive the historic Italian brand. The show, which kicked off Milan fashion week, opened with a homage to Karl Lagerfeld, who died Tuesday aged 85. "Thank you, Karl," Castelbajac said. Then the...
20 Feb 2019
Unfortunately, the fashion world lost several influential people in 2018. FashionUnited remembers and honors them as we look back at the most important events of the year. Hubert de Givenchy Hubert de Givenchy, the French fashion designer famous for designing much of the personal and professional wardrobe of Audrey Hepburn and Jackie Kennedy,...
21 Dec 2018
Some people say any publicity is good publicity. These fashion companies probably hope that is true, considering they made headlines in 2018 for what many would deem the wrong reasons. Without further ado, here are the biggest controversies to have shaken the fashion world this year. Size matters In January, Victoria Beckham’s namesake label was...
20 Dec 2018
From soul diva Aretha Franklin to astrophysicist Stephen Hawking and former UN chief Kofi Annan, here are some of the notable figures who passed away in 2018: - January - - 15: Dolores O'Riordan, singer-songwriter of Irish band The Cranberries, drowned accidentally in a hotel bath aged 46. - 27: Ingvar Kamprad, Swedish founder of affordable...
12 Dec 2018
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