Pure women's wear news and archive

Pure London launches Spirit Village

For February, Pure London will see the launch of a new section called Spirit Village. Presenting promising young names in fashion, the new area is set within the Spirit zone. Buyers visiting Pure London will have an exclusive preview of the new collections by Vivi, emilyandfin, Jam, Alexander Longe, Amma, LDG and Isis Cashmere. Vivi Ponti,...