Trademark news and archive

Superdry and Manchester City reach settlement over trademark dispute

Manchester City is believed to have reached a settlement agreement with British label Superdry, which had claimed the football club’s sponsorship deal with Japanese beer brand Asahi Super ‘Dry’ infringed on trademark rights. The case will therefore no longer go to London’s High Court, where it was due for trial on Tuesday. This is according to...

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Australian footwear brand Ugg Since 1974 changes name after legal battle with Ugg

Australian footwear brand Ugg Since 1974 is changing its name overseas after a nearly decade-long legal battle with Deckers Brands, the US parent company of footwear brand Ugg, which holds exclusive sales rights for Ugg footwear in more than 130 countries. The Ugg Since 1974 name will no longer be used outside of Australia and New Zealand. In...

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Puma files lawsuit over tiger logo of Tiger Woods' clothing and sneaker brand Sun Day Red

Footwear giant Puma has filed a lawsuit against Sun Day Red, Tiger Woods' clothing and sneaker brand, according to a filing with the US Patent and Trademark Office. The company has filed a motion to block Sun Day Red from using its tiger logo. The German sneaker and apparel company says the brand's logo, an abstract tiger motif, is too similar...

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Skechers wins patent case against L.L. Bean

American companies Skechers USA Inc. and L.L. Bean have reached a settlement in a patent lawsuit. Under a court order issued on December 26, 2024 by Judge Margaret Garnett of the US District Court for the Southern District of New York, L.L. Bean has agreed to cease and desist from manufacturing, importing and selling a line of shoes that...

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Levi’s defends iconic tab trademark in legal battle with Philipp Plein

Levi Strauss & Co., the denim giant, has long safeguarded its trademarks with the fervour of a company that understands the vital role of intellectual property in fashion. Now, the company has launched a case against Philipp Plein, alleging that the designer's use of a tab on garments infringes on Levi’s iconic and trademarked label, which has...

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What to know when using your name for your brand

When creating a new business or brand, one of the many issues to be considered is what to call it. For a designer, the most obvious naming choice is to use their own name, or a variant of their own name. It is common practice within the fashion and cosmetics industries for a designer or founder to name the brand after themself, and there can be...

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Birkenstock loses lawsuit against Aldi over sandal design

Shoe manufacturer Birkenstock has lost an appeal in its dispute with Aldi over the design of a sandal from the supermarket chain's range. The Bavarian Supreme Court in Munich today confirmed the lower court's earlier verdict, a spokesman said. The case involved a sandal with a large buckle, for which Birkenstock's complaint was dismissed. The...

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Thom Browne wins another trademark case against Adidas in London

US men’s fashion brand Thom Browne has celebrated another success in its long-running trademark dispute with the German sporting goods manufacturer Adidas AG. On Saturday, the label, which belongs to the Italian Ermenegildo Zegna Group, announced that it had won a case at the London High Court. In a ruling published on Friday, the judge in...

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Katy Perry wins trademark case: Fashion label 'Katie Perry' must be revoked

Pop star Katy Perry has won her long-running trademark case against Australian fashion designer Katie Jane Taylor, who brands her label Katie Perry. The legal dispute revolves around the rights to the brand name "Katie Perry", which Taylor registered in Australia in 2008. The court ruled that Taylor's trademark "Katie Perry" should be revoked...

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Asos reportedly hit by second lawsuit from Assos of Switzerland

Cycling brand Assos of Switzerland has launched what is now its second legal battle against British e-commerce giant Asos. According to City AM, the Swiss company has filed a breach of contract claim against Asos to the English High Court, to which Asos Plc, Asos.com and Asos France were named defendants. The exact details of the lawsuit are...

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Nike ordered to pay legal fees in trademark dispute with Lontex Corp

A Pennsylvania judge has reinforced a prior ruling requiring Nike to pay attorneys' fees to Lontex Corp following its defeat in a trademark infringement case over the "Cool Compression" mark. The case, originally filed in 2018, has been drawn out by Nike’s appeals, but the Eastern District Court’s ruling ultimately found that Nike knowingly...

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Now fashion week is over, what is next for your designs?

We’ve watched the new collections strut down the runway, but now that fashion week is over, what should designers be thinking about in terms of IP protection? Written by Emma Day (IA trainee) and Harriet Berridge (IA director and fashion lead), Stobbs If you need a recap on designs, Stobbs touched on registered and unregistered designs in a...