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Hollister in joint venture to enter UAE

By FashionUnited

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Hollister will be soon launching in the United Arab

Estates (UAE), thanks to the joint venture that has been just announced between its parent group, Abercrombie & Fitch Co. and Majid Al Futtaim Fashion.

Both enterprises are also working toward a parallel joint venture agreement with respect to Abercrombie & Fitch brand aimed to open a branded flagship store in 2014.

"We are very excited about the Hollister joint venture and the growth potential for both the Abercrombie & Fitch and Hollister brands in the region," said Ahmed Galal Ismail, CEO Majid Al Futtaim Ventures. "We believe that the Hollister joint venture, and the Abercrombie & Fitch joint venture that should soon follow, cement Majid Al Futtaim Fashion's longstanding reputation as a strategic partner for the some of the world's best brands."

"Majid Al Futtaim Fashion is delighted to be the UAE partner for Hollister and look forward to being the partner for Abercrombie & Fitch, a highly anticipated and iconic American brand. Both the Hollister and Abercrombie & Fitch brands will be strong strategic fits underpinned by the region's large demographic of young, brand conscious consumers," said Asil Attar, CEO of Majid Al Futtaim Fashion. "For Hollister and hopefully soon for Abercrombie & Fitch, Majid Al Futtaim Fashion will oversee the targeted roll-out of the brands' lifestyle concepts within the UAE, bringing the company's brands to the Middle East for the first time. We are committed to ensuring that the brands remain true to form."
A&F
Abercrombie
Abercrombie & Fitch
HOLLISTER