Macy’s collaborations game
By FashionUnited
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A new retail giant is challenging the world of collaborations. Being one of the early birds in discount
designer high-street collections, Karl Lagerfeld is led to believe to follow the footsteps of London designer Kinder Aggugini, and Matthew Williamson for Macy’s.The new Lagerfeld X Macy's collection will feature affordable RTW pieces. The line is rumoured to launch for AW11, and is expected to be available both in store and online.
America’s department store Macy's and macys.com built on a 150-year tradition. It offers fashion and affordable luxury at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam.
Source: UnBeige