Under Armour tops expectatio​ns for 9th time in a row

Athletic apparel maker Under Armour Inc. left market

uplifted on Thursday as it reported a higher-than-expected quarterly profit for the ninth straight time thanks to customers hooked up with new products during the holidays season.

The maker of ColdBlack and the Armour Bra also forecast full-year revenue of between 2.20 billion and 2.22 billion dollars, while analysts on average were expecting 2.22 billion dollars. Under Armour's apparel revenue rose 25 percent to 405 million dollars in the fourth quarter, while footwear revenue jumped 43 percent to 45 million, pointed out the company on Thusday.

"Top-line trends remain solid moving into full-year 2012. Apparel growth remains resilient with the 13th straight quarter of over 20 percent growth in the fourth quarter," Susquehanna Financial Group analyst Christopher Svezia said in a note to investors.

In a similar flavour, Oppenheimer & Co analyst Pamela Quintiliano said going forward the company's aggressive approach in marketing and new specialty store design should attract new and lapsed customers, reported Reuters.

Also good news for the last quarter of 2012, when the firm saw profit rose to 50.1 million dollars, or 47 cents per share.

Revenue jumped 25 percent to 505.9 million dollars, while analysts on average had expected a profit of 46 cents per share on revenue of 497.7 million dollars, according to Thomson Reuters I/B/E/S.

As per round-up the equation, UA’s stock was up 6 percent at 51.11 dollars in late-afternoon trading on the New York Stock Exchange. They touched a seven-week high of 51.92 earlier, reported NASDAQ.