Fashion |Interview
Inside Fashion in Helsinki 2026: From shaping Nordic identity to platforming new voices
This month, Helsinki is preparing for a new edition of its annual Fashion in Helsinki event. With an official schedule running May 26 to 30, the occasion is overflowing with independent, young, and in some cases well-established talent from the region, underlining the city’s status as a growing fashion capital. While many of these locations...
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People|Voices of retail
Ruven Taieb of Rendel: “A good advisor doesn't sell, they create an experience and a lasting relationship”
If there is one profession in fashion where emotional intelligence reigns supreme, this is it. Far from clichés, sales advisors embody the most vibrant and perhaps the most human face of this vast industry. To paint a multifaceted portrait of this hands-on profession, FashionUnited chose to speak with those who approach sales as a place for...
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