Fashion news and fashion jobs

GEO explained: How fashion brands can appear in AI search

For years, when a consumer wanted to buy a new pair of shoes, they started by searching on Google, comparing brands, visiting online stores and reading reviews. Some even visited a brick and mortar store to check their size or simply ordered several sizes on a marketplace to keep the one that fitted best. Everyone navigated this journey in their...

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Fashion

Shanghai Fashion Week SS27: Five key trends of the season

Shanghai Fashion Week showcased how effortlessly the Chinese design scene now participates in the international fashion dialogue. Notably, many looks paid tribute to European houses. Miu Miu's playful schoolgirl aesthetic, Prada's intellectually subversive elegance and Chloé's romantic lightness reappeared alongside traces of Jonathan Anderson's...

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LDMA expands into running: 'We’re just getting started'

LDMA is positioning performance as a key driver of future growth with the launch of Drift. The two-piece set, comprising a jacket and a short, marks the brand’s first move into running and high-intensity workouts and builds on its Contour collection introduced earlier this year. The collection, which launched on Wednesday, is inspired by the...

Fashion

StockX reports surging demand for Vans, activewear, and live commerce in 2026 trend report

Global secondary marketplace StockX has released its Big Facts: 2026 Trends report, detailing shifting consumer demand across footwear, apparel, and collectibles between January and October 2026 alongside third-quarter search metrics, according to a press release provided by the company. The findings underscore a broader diversification of the...