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Aura Blockchain Consortium welcomes Marcel Härtlein as new chief executive
Aura Blockchain Consortium, the non-profit organisation founded in 2021 by LVMH, OTB Group, Prada Group and Cartier (part of the Richemont group), has officially announced the appointment of Marcel Härtlein as chief executive officer and secretary general. The executive takes over the operational leadership of the consortium with the aim of...
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Lorenzo Bertelli (Prada): "thanks to AI, we will finally be able to value people who work with their hands"
Scandicci (Florence, Italy). “Technology and artificial intelligence will give us efficiency and free up time for high value-added work,” stated Lorenzo Bertelli, chief marketing officer and head of corporate social responsibility for the Prada Group, and the future CEO. Bertelli was in Scandicci in November, together with current CEO Andrea...
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Prada partners with Indian corporations for Kolhapuri chappal project
Luxury fashion house Prada has signed a Memorandum of Understanding (MoU) with two Indian government corporations, LIDCOM and LIDKAR, to launch the “PRADA Made in India x Inspired by Kolhapuri Chappals” project. The agreement was finalized yesterday at the Consulate General of Italy in Mumbai. The collaboration will create a limited-edition...
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