Adobe Digital Index news and archive

UK consumers leading the world in mobile spending

More than 40 percent of online spending in the UK was via a mobile in 2016, according to Adobe’s latest Digital Index. In the run-up to Christmas, for every 10 pounds spent online in the UK, 4.10 pounds was done so over a smartphone. In addition, the data reveals that just under two-thirds (60 percent) of online visits to UK retailers during the...

Retail

Infographic - What can e-tailers expect from the December holiday shopping month?

As the holidays are nearing, e-tailers are starting to prepare themselves for what is generally seen as the busiest month of the year. It is expected that 20 percent of all online spending will happen in December, according to fashion platform Stylight which has consulted the Adobe Digital Index. Take a look at the infographics below to find out...

Featured

Retail

What can e-tailers expect during the Christmas shopping month?

With the holiday season looming closer, the time has come to start stocking up on presents. Unsurprisingly, many retailers view December as the month that can make a difference and turn even the gloomiest year into a success. Even less surprising is the boom in internet shopping: 20 percent of all online sales will happen on the web, predicts...

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Retail

The rise of Black Friday - the end of Cyber Monday?

Mobile and international sales pushed online sales to a record high this Black Friday, ahead of the Monday after Thanksgiving, known as Cyber Monday, which is usually thought of as the biggest online shopping day. Online sales during Black Friday past the 2 billion dollar, or 1.27 billion pound mark for the first time in history – surpassing the...