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Amazon replaces social discovery app Amazon Spark with #FoundItOnAmazon

After just under two years, Amazon has shut down its social discovery app, Amazon Spark. The app was intended to work as a competitor against Instagram, according to TechCrunch. Amazon Spark was created with the hopes of tapping into the social shopping movement — earlier this year, Instagram announced that users could shop directly from the...

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Amazon launches Spark, with shoppable images

Amazon has launched a new addition to its app: Amazon Spark, thereby allowing users to shop for products via images. This new ‘see now, buy now’ option was developed to encourage social interaction online by sharing and commenting on images. Similar to social platform Pinterest, Amazon users - who must be Prime membership holders to use Spark,...

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