Labubu vs. 7-11: Global boom fuels Pop Mart's legal offensive against imitators
Labubu, a fluffy-eared elf character with a wide-toothy grin, has become the unassuming centrepiece of an intellectual property dispute. Once a niche collectible, the keychain figurine has evolved into a fashion-forward accessory that has garnered a cult-like following, and competitors have taken notice. Now, Pop Mart, the Chinese toy giant...
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