Dow Jones news and archive

Brands and retailers are turning to AI to turn searches into sales

With shoppers spending more time online than in physical stores many brands are leveraging data to convert searches into sales. According to Dow Jones, online stores are supercharging search-and-recommendation engines by feeding data into sophisticated algorithms, building predictive models with a level of accuracy unimaginable just a few years...

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Despite burning unsold goods, Burberry is included in Dow Jones’ Sustainability Index

Despite admittedly burning unsold goods to preserve its image of exclusivity, British fashion house Burberry has been included for the fourth consecutive year in Dow Jones’ Sustainability Index, in the “Textiles, Apparel & Luxury Goods” category. The index aims to guide investors who want to take sustainability practices into account. According...