fenty puma news and archive

Rihanna returns to Fenty x Puma with a football trainer

Rihanna has returned as the creative director of Fenty x Puma by taking on Puma’s Avanti, which merges two Puma icons, the leather design of the King football boot with the outsole of the heritage running shoe, Easy Rider. The Fenty x Puma Avanti is born out of Rihanna’s love of football and offers a fashion take on the current football trend,...

Fashion

Fenty Puma Creeper by Rihanna named 2016 Shoe of the Year

London - Rihanna has managed to dethrone fellow artist Kanye West to become Queen of the Shoes. The artist's first shoe, The Fenty Puma Creeper - which sold out in three hours when it debuted last autumn - has been named the 2016 Shoe of the Year by Footwear News. “In my wildest dreams, I never would have imagined an honor like Shoe of the Year,...