Gartner news and archive

Gartner predicts retailers will use real-time pricing by 2025

Research and advisory company Gartner is predicting that by 2025, the top 10 global retailers by revenue will leverage contextualised real-time pricing through mobile applications to manage and adjust in-store prices for customers. Robert Hetu, vice president research analyst at Gartner explained in the research: “Digital sales continue to grow,...

Design

Myntra set to open London office ahead of European push

Bangalore-based fashion e-commerce site Myntra is preparing to open its first office in Londonto lead its partnerships with brands in the UK and Europe. The opening is said to come ahead of its expansion to New York, set to take place in a year. The etailer, which was acquired by online department store Flipkart earlier this year for an...