Havas Media news and archive

Amazon tops Meaningful Brands survey

Online giant Amazon has topped Havas Media’s Meaningful Brands UK report 2015, closely followed by Marks and Spencer, and John Lewis, in a survey that measures the benefits brands bring to consumers lives. In a poll of more than 19,000 British consumers, the top ten brands are dominated by the retail sector, with retail brands occupying seven of...

Fashion

Sustainability the fashion way forward

In an opening presentation at the World Retail Congress this week, Guy Champniss, Director of Business Insights at Havas Media Intelligence, unveiled analysis from Havas Media’s proprietary framework, Sustainable Futures 09. This first-to-market tool allows brands to analyse, track and monitor their sustainability programmes and the subsequent...