When Taylor Swift and other celebrities wear it: Boosting Icon Denim L.A.’s global appeal
In the digital age, a single celebrity moment can redefine a brand’s trajectory. When a cultural icon chooses a label, it creates a ripple effect—boosting visibility, sparking conversations, and influencing purchasing behavior. For Icon Denim L.A., a contemporary denim brand based in Los Angeles, this power has been instrumental. A recent TikTok...
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