Kearney news and archive

Consumers are still weary of AI, says Kearney report

AI's impact on the fashion industry is undeniable and has become an integral part of the shopping experience. From personalized recommendations based on past behavior to intelligent chatbots and advanced search capabilities, AI is proving its value in reducing friction, enhancing efficiency, and delivering personalised experiences. However, a...

Fashion |Report Featured

The fashion industry is lagging when it comes to circularity

According to a recent survey conducted by Kearney Consumer Institute (KCI) in Italy, France, and the United States, there is a clear deficiency in consumer education regarding sustainability in the purchase and disposal of fashion products. The findings indicate that almost half of the respondents were unsure whether virgin materials were...