• Home
  • Tags
  • Knowledge Wharton

Knowledge Wharton news and archive

Fashion

'Men Buy, Women Shop'

When it comes down to shopping, men and women have different priorities purchasing their products. Where women like to be treated to grand decors and try out products, men are on a shopping mission and don’t like to be distracted, according to Wharton’s ‘Men Buy, Women Shop’ latest study. Researchers at Wharton’s Jay H. Baker Retail Initiative...

loading...