Lowa news and archive

Former Luxottica executive Giuseppe De Biasi joins Lowa

Outdoor footwear brand Lowa has appointed Giuseppe De Biasi as general manager operations. He succeeds Alexander Nicolai, who is leaving the company after 12 years. As Lowa announced on Monday, De Biasi will manage the areas of product development, production and central corporate functions. Together with CEO Andrea Dorigo and general manager...

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Outdoor shoe brand Lowa celebrates 100th anniversary, presents record figures again

German outdoor shoe specialist Lowa has a lot to celebrate this year: in addition to the company's 100th anniversary -- which will be celebrated at an Alpine location at the end of August with several thousand consumers -- the heritage company can also present excellent financial results and a positive outlook. A hundred years is a long time for...

FashionPress Release

LOWA Fall/Winter 2021 Collection

BARINA III GTX Ws – The most charming answer to bitter cold A popular winter shoe model does not have to go out of fashion simply because it has been redesigned. No, not at all: The colour concept of the new BARINA III GTX Ws may have indeed undergone a makeover, but the goal was certainly not to chase trends. Rather, the next generation of...