MarkMonitor news and archive

Over 90 percent of shoppers concerned about social media shopping

More than 90 percent of shoppers have concerns when it comes to shopping via social media, yet nearly one-third of them still use it as a shopping platform, new research reveals. Payment security (59 percent), the quality of goods (56 percent) safety of their personal details (55 percent) and buying a fake product (47 percent), topped the list...

Retail

Quarter of shoppers duped by online counterfeiters

London - Almost a quarter of consumers have bought fashion, footwear, electronics and digital content online that has turned out to counterfeit, according to new research commissioned by brand protection firm MarkMonitor. The research conducted by Opinium analysed the online shopping habits of 3,450 consumers across nine countries including the...