PowaTag news and archive

Majority of UK consumers go online via mobile

Research published by the Office for National Statistics (ONS) has revealed that 96 percent of UK adults now go online via mobile devices and 76 percent shop online, meaning retailers without a comprehensive mobile commerce strategy risk extinction, an e-commerce veteran has warned. Dan Wagner, Internet entrepreneur and founder of Powa...

Fashion

PowaTag to "transform" the way we shop and buy

UK-based e-commerce start-up, Powa Technologies, has launched a retail app that is part mobile wallet, part e-commerce plug-in, as it sets to revolutionise how consumers shop and buy products. Launching in partnership with more than 200 brands including sportswear giants Reebok and Adidas, the technology allows shoppers to purchase items online,...