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Reebok's EasyTone Curve news and archive

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No more bum-toning trainer ads

The Advertising Standards Authority (ASA) banned Reebok’s EasyTone Curve trainer campaign. Following two complaints accusing the ad was misleading, and not living up of the expectations from the voiceover: "Reebok EasyTone. Helps tone legs and bum more than regular trainers. Reebok EasyTone with balanced ball inspired technology. Better legs and...

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