ShopperCentric news and archive

Christmas shoppers 'leaving it later than ever' in the search of the best price

As more and more UK consumers are predicted to leave their Christmas shopping until the last possible moment in the hopes of scoring the best prices, online retailers may need to brace themselves for what could be the busiest December yet. According to reports from Experian, global information services company and Shoppercentric, independent...

Design

Recession increases ethical shopping

New research has shown that there has been an increase in ethical shopping during the recession as more shoppers actively seek out responsible labels to buy. The "Window on the Considered Shopper" report from shopper research specialist Shoppercentric has revealed how purchasing habits have changed as a result of the recession with more shoppers...

Fashion

Danielle Pinnington talks male shopping patterns

With new technology currently seeing a reshaping of the fashion landscape including consumer patterns, ShopperCentric – the research consultancy – have launched a full blown report on shopping behaviour. Focusing on the newfound growth of male shopping and their tendencies, research highlights particular likes and dislikes and identifies key...

Fashion

Social media influence on retailers and consumers

With the current changing fashion landscape and retail overhaul, insiders and trend analysts have been looking at the way the sudden social media drive has been affecting retail and consumers. In a new report by Shoppercentric, an independent agency specialising in shopper research, just 9% of shoppers follow brands through social media and only...

Fashion

Online shoppers' buying behaviour revealed

A new report aimed at assessing how UK adults use social media and mobile commerce in their buying behaviour has been launched today by Shoppercentric, an independent agency specialising in shopper research. The findings aim to provide a new perspective on the commercial impact of the technology and communications changes taking place. The...