Technology news and archive

Perfect Corp. acquires virtual try-on expert Wannaby

Beauty and fashion tech solutions provider Perfect Corp. has entered into an agreement with Farfetch, to acquire Wannaby, a digital immersive experiences expert. This acquisition, Perfect Corp. said in a release, represents a significant milestone in integrating advanced technology, enabling the company to expand its offerings into new luxury...

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2025 technology trends in the fashion industry

As the fashion industry evolves, 2025 promises to be a year of groundbreaking technological advancements that will redefine every aspect of the sector. From design to retail, technology will not only streamline operations but also offer innovative ways to engage consumers. Explore the key trends shaping the industry’s digital transformation...

BusinessPartner Content

Are complicated implementations still up-to-date?

The fashion industry never stands still - trends are becoming short-lived, consumer demand changes overnight, and customer expectations are high. Only one thing is sure: the sector demands a fast and efficient way of working to meet these challenges. The introduction of new technologies often raises concerns for many companies. They fear that...

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From creative to strategic: The impact of AI on the fashion industry according to Euromonitor

Generative AI (Gen AI) has evolved from an emerging innovation to an indispensable strategic component for the fashion industry. According to the latest report from Euromonitor International, this technology is redefining creative processes and customer interaction, marking a turning point in how fashion businesses operate. Summary • Generative...

Fashion

Amazon dominates holiday gift search

Amazon has emerged as the dominant online platform for UK holiday shoppers, with over half (52 percent) turning to it for festive gift inspiration, surpassing Google, which attracted only 31 percent of shoppers, according to recent research by Nosto. Generative AI tools like ChatGPT are quickly gaining relevance, with 8 percent of UK consumers...

Fashion Featured

Fashion's fixation with rankings: How data became luxury's new currency

In an industry historically guided by intuition and creative vision, the rise of data-driven rankings like the Lyst Index offers a revealing glimpse into fashion's evolving relationship with metrics and market intelligence. The latest quarterly report from the fashion shopping platform demonstrates why these rankings have become essential...

FashionPress Release

How fashion and lifestyle brands can stay ahead of the consumer curve

Max Brennan, UK Country Manager at headless ecommerce platform, Centra, explores strategies for fashion and lifestyle brands to thrive in the face of an extraordinary set of challenges. Consumer behaviour is constantly evolving in the dynamic world of fashion and lifestyle. Brands must navigate a landscape where digital experiences,...

Fashion |Opinion Featured

Why the Prada space suit matters

The fashion industry, long criticised for its cyclical and often repetitive nature, may have found a truly innovative frontier in the realm of space exploration. This groundbreaking development comes at a time when fashion marketing and design have begun to feel increasingly homogeneous, with brands struggling to differentiate themselves in a...

FashionPress Release

With the launch of Valia Fashion, Lectra propels fashion brands and manufacturers into a new technological era

This groundbreaking digital platform accelerates fashion companies’ transition towards Industry 4.0 by transforming fashion production and making it more sustainable Lectra supports the digital transformation and the transition towards Industry 4.0 of fashion, automotive and furniture companies. The Group has announced the launch of Valia...

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Vestiaire Collective announces AI advancements and tech appointments

Resale fashion platform Vestiaire Collective is continuing to invest in Artificial intelligence (AI) driven technologies with a new AI-powered search engine, alongside the arrival of two tech veterans to further develop and implement its tech strategy globally. Stacia Carr joins Vestiaire Collective as the company’s new chief technology and...

Retail

Could Amazon's return-to-office mandate be a boon to physical retailers?

Amazon's recent announcement mandating a return to office for its corporate employees from January 2025 has received mixed reviews from the technology sector. However, the repercussions of this decision may extend far beyond the confines of Silicon Valley, potentially reshaping the broader retail landscape. The e-commerce behemoth's push for...

Fashion

Chanel ventures into wearable tech with innovative timepiece

In a bold move that signals a shift in the luxury goods sector, Chanel has unveiled its first wearable technology design with the Première Sound watch, that hasn’t compromised on either style or luxury. This innovative timepiece, which doubles as a necklace, incorporates integrated wired headphones, a microphone, and remote control...