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The Nielsen Company news and archive

Fashion

Gucci world's most coveted brand

According to an online survey by The Nielsen Company, Italian fashion house Gucci is the most coveted luxury brand in the world. One in five consumers said they would buy Gucci products if money weren't an issue, according to a survey of 25,000 online consumers in more than 48 countries. In a similar survey published two years ago, Gucci shared...

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