Victoria's Secret news and archive

Victoria’s Secret runway return faces mixed reactions

The much-anticipated return of Victoria's Secret to the runway, following a five-year hiatus, was met with both excitement and scrutiny. The lingerie giant, which had faced criticism for its outdated, “sexy-first” image during the #MeToo era, undertook a vigorous rebranding campaign, attempting to realign itself with modern sensibilities and...

Fashion

What to know about the return of the Victoria’s Secret runway

“We’ve read the comments and heard you,” a post on Victoria’s Secret Instagram page read back in May, announcing the return of the lingerie brand’s infamous fashion show. Hype surrounding the show has only seemed to heighten in the months leading up to it, particularly with the promise of a refreshed take on the event, which had previously been...

Fashion

Victoria’s Secret relaunches athleisure brand VSX

Lingerie brand Victoria’s Secret has relaunched its athleisure label VSX through a new star-studded campaign featuring Gigi Hadid, Imaan Hammam, Paloma Elsesser and Taylor Hill, among others. VSX has been reintroduced under the premise of being a “lifestyle” brand at the “intersection between performance and fashion”, Kira Fisher, VP brand...

Business

Victoria’s Secret reports Q2 earnings, raises forecast

Second quarter net income at Victoria’s Secret was 32 million dollars or 40 cents per diluted share, while adjusted net income was 31 million dollars or 40 cents per diluted share and adjusted operating income was 62 million dollars. The company’s net sales for the quarter of 1.417 billion dollars, decreased by 1 percent and comparable sales...

PeopleFeatured

Victoria’s Secret appoints Hillary Super as CEO

American lingerie brand Victoria’s Secret has appointed former Savage x Fenty executive Hillary Super as its new chief executive officer to accelerate growth. Described as a seasoned executive and proven merchant operator who “takes brands to the next level,” Super will start her new role as Victoria’s Secret’s CEO and join the retailer’s board...

Business

Victoria’s Secret reports Q1 loss

Victoria’s Secret reported a net loss of 4 million dollars or 5 cents per diluted share for the first quarter of 2024, while operating income dropped to 26 million dollars. The company’s adjusted net income was 9 million dollars or 12 cents per diluted share, and adjusted operating income was 40 million dollars. The company reported net sales of...

Fashion

Victoria's Secret reviving fashion show after six-year hiatus

New York - American lingerie giant Victoria's Secret announced Wednesday that its annual fashion show, scrapped after 2018 due to sluggish sales and diminishing audiences, will return this fall bringing high-profile models back onto its catwalk. In a video posted on Instagram the company announced "the runway show is back this fall," without...

Victoria’s Secret stock falls on weak outlook

Victoria’s Secret shares fell after the company forecasted FY24 net sales to be about 6 billion dollars or down low-single digits below LSEG estimates of 6.18 billion dollars and adjusted operating income to be about 250 million dollars to 275 million dollars. First quarter 2024 net sales are expected to decrease mid-single digits compared to...

Business

Victoria’s Secret stock falls on weak outlook

Fashion |In Pictures Featured

Susan Fang unveils Victoria’s Secret collaboration at LFW

London and Shanghai-based Canadian Chinese designer Susan Fang unveiled a collaboration with lingerie brand Victoria’s Secret during her autumn/winter 2024 catwalk show during London Fashion Week and announced an upcoming collection with retailer & Other Stories. The Victoria’s Secret x Susan Fang collection showcased a line of intimates,...

Fashion |In Pictures Featured

Fashion and the Super Bowl: A run down of the industry’s most impactful commercials

The final picks for the Super Bowl, the National Football League’s (NFL) championship event, are beginning to narrow down. Next to this, brands that have snapped up a famously prime ad spot during the game are also preparing to unveil their always highly anticipated commercials. Now worth around seven million dollars, these 30-second slots are...

RetailFeatured

Victoria's Secret & Co. revolutionizes online shopping experience via Google Cloud AI partnership

Victoria's Secret & Co. has penned a new strategic, multi-year partnership with Google Cloud to leverage the company's artificial intelligence (AI) and generative AI technologies to enhance its online shopping experience. Announced ahead of the National Retail Federation (NRF) 2024 event, the lingerie brand also aims to leverage Google Cloud...