What Design Can Do news and archive

Fashion startups selected to join WDCD accelerator amid push for circular innovation

Eight early-stage ventures have been selected to join the What Design Can Do (WDCD) Accelerator 2025, a global programme developed in partnership with Dutch pocketwear brand Secrid to support regenerative design solutions aimed at addressing the climate crisis. The selected initiatives span industries from fashion to urban infrastructure and...

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Business

Ikea’s Make it Circular Challenge invites designers and creative entrepreneurs

The Make it Circular Challenge is a partnership between Amsterdam-based non-profit organisation What Design Can Do (WDCD) and the Ikea Foundation, an organisation of home furnishing giant Ikea that tackles inequality. For the fourth time, the challenge calls on innovators worldwide to submit solutions that tackle climate change through circular...

Fashion

What Design Can Do & Paul Smith: 'I am what I am'

“What I do is I touch people, with friendliness, or with emotion or by making them feel better or enjoy the experience of walking in my shop,” revealed Sir Paul Smith, iconic designer when questioned about his job. “So I am just a normal guy.” The self-made man was one of the fashion guest speakers invitedto speak at the fourth edition of 'What...