Who What Wear news and archive

Marie Claire and Who What Wear owner names new CEO

Future plc, the American media corporation behind brands such as Marie Claire and Who What Wear, has appointed Kevin Li Ying as its new chief executive officer. The company announced in a news release that Ying's appointment will take effect on March 31, 2025, when he will also join Future's board. With over 20 years at Future, Ying has played a...

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Amazon invests in Who What Wear

Fashion website Who What Wear, founded by former Elle magazine editors Katherine Power and Hillary Kerr, has raised eight million dollars in venture funding from a number of investors which includes Amazon. The website, which is known for its shoppable fashion content, attracts more than 3.8 million unique visitors each month, and the investment...