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Kingpins: "Time to rethink what we can do with denim"

"Some denim brands do think of sustainability, but most just go for what looks good," said Kris Dumon, branding and futuristic consultant, and co-founderof Why by Kingpins Show, to FashionUnited on sustainability in the denim industry. "Or they do certain collections that are sustainable, but not the entire range." Part of the reason attributed...