Chelsea Paris to launch e-commerce

Luxury footwear label Chelsea Paris is set to launch its first e-commerce site next week Monday, 12 May.

The new website, www.chelseaparis.com, will offer international shipping from three store views, UK, US and Europe and will be divided into three main sections: shop, collection and brand. The online store will offer the label's current SS 14 range as well as a number of web exclusive styles.

In order to allow consumers to enjoy a more seamless brand experience, the new site also will feature a social focus, and highlight Instagram, Facebook and Twitter. “The website aims to make communication between the Chelsea Paris brand and consumers seamless, offering easy links to social media and a way to communicate with the brand directly,” commented the label's founder and designer Theresa Ebagua.

“Most importantly, the website offers a global e-commerce section where buying your new dream shoes will be as easy as 1-2-3!”