IndependentBoutique.com live

Offering a platform for British fashion brands to sell as a collective, Independent

Boutique.com opened its doors. The online location combines emerging, and established labels offering a selection of womenswear, lingerie, jewellery, accessories and footwear.

IndependentBoutique.com wants to attract women who value well-designed clothing and accessories, whilst supporting emerging British talent. Showcased brands are in control of their own product uploads to handle their stock and refresh items accordingly. The website is set up in way that brands can use it as a retail space for their collections, dealing with the delivery independently. The sale rail area allows consumers to purchase past season’s collections at discounted prices.

The independent shopping destination is founded by Richard Salmon. Brands on sale include Caro London, Linen Lawn, LmQ, Lowie, Marmalade Cashmere, Nicky Thomson, Quinton & Chadwick, Zoe Boomer, Atelier Annick, Cabinet Studios, Hetty Rose and more.