Inditex tops Corporate Social Responsibi​lity Spanish ranking

The Inditex Group is the company most valued

for their programs of corporate social responsibility (CSR), as evidenced by the 12th wave Studio KAR (Key Audience Research) conducted by Ipsos.

The company led by Pablo Isla has seen an increase of 18 percentage points compared to the previous wave, ranking as the top company for 29 percent of the surveyed journalists.

Despite the growing importance of corporate social responsibility has in the whole society, in general, CSR programs are feeling the crisis, unveiled the research.

In the words of the director of Ipsos Loyalti, Rafael Raga, "despite the remarkable increase experienced by some companies in the valuation of its corporate social responsibility actions, the fact is that there is an overall downward trend," he said.

Galician textile group Mercadona follows with 26 percent who recognise the work of the supermarket chain in such actions, as specified by the promoters of the initiative. La Caixa is third, with 31 percent of study participants highlighting their work.