John Galliano launches online store

The John Galliano Company, in partnership with Ittierre and The Level Group, has launched

its first official Galliano online store. Designed and run by ecommerce provider The Level Group, it launches with key pieces from the Galliano autumn/winter 2011 ready-to-wear and accessories collections for men and women.

The online boutique uses enhanced shopping features, such as ‘searchandising’, a merchandising tool driven from real time customer preferences, to provide a functional and shopping experience. Launching in English, the site is accessible globally and offers international shipping.

“The House of John Galliano is thrilled to be able to launch itself into cyberspace, and is excited to bring the elements of the Galliano Universe to e-Commerce. We hope people will enjoy shopping and exploring as much as we have enjoyed creating this site,” a spokesperson for the company added.