Little Mistress to launch childrenswear

Womenswear brand Little Mistress is continuing its expansion

with the launch of a childrenswear line, Little Misdress.

The collection, which is aimed at girls aged between four and 12, features dresses in organza fabrics with delicate detailing created through embellishment and embroidery, in hopes to target the children’s occasion wear market.

Launching online in February, the collection debuts with 16 styles, which will be available in four colours candy pink, marshmallow, lilac and vanilla. Retail prices will range from 40 to 60 Pounds.

This is the latest expansion for the dress brand, in November it was announced that the label is to introduce a collection of separates for spring/summer 2013.