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McBride joins Asos as Chairman

By FashionUnited

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Design

Brian James McBride, 56, will join Asos as chairman from November 1, 2012.

He will replace Lord Waheed Alli. Brian has had a long and successful background in technology and retailing, including almost six years as Managing Director of Amazon in the UK and prior to that he held senior positions at IBM, Dell and T-Mobile.

Nick Robertson, Asos CEO, said, “I would like to thank Waheed for his significant contribution to the development of the company. Waheed has been with us from the very beginning and played a major role in the Asos story. I would like to express my gratitude, along with the rest of the board. Brian is joining at an exciting time, as we continue to internationalise the business. He has a wealth of relevant experience, not just in e-commerce and technology, but in fast growth international businesses. I am delighted to welcome him to the board and look forward to working with him during this next chapter of the Asos story."

Brian McBride said, “Asos shares many of the attributes that have made Amazon a global retailing powerhouse and I’m delighted to join the team at such an exciting time. I believe the company has the platform, proposition and ambition to deliver its vision of becoming the fashion destination for 20-somethings, globally.”
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