My-wardrobe first to shoot inside Wimbledon

Online boutique My-Wardrobe has become the first fashion

company to be allowed access to shoot inside Wimbledon's iconic Centre Court. Model, Josipa Kusic, was shot by the fashion retailer in poses, including on the famous Murray Mound and in the middle of Centre Court, in partnership with one of Wimbledon’s sponsors, Evian.

"It was surreal to be on an empty centre court with the score boards still up from the last match," Ruth Cozens, MY-WARDROBE.COM's art director, told us. "We wanted each shot to be glamorous, polished but kitsch, and to have an underlying sense of fun: playing table tennis in a 3.1 Phillip Lim gown on Murray Mound; and having a Roman-style feast of strawberries, while wearing Marc By Marc Jacobs."

"Putting Evian and my-wardrobe.com as luxury brands in a surreal and exclusive setting was a really exciting opportunity and a privilege to work on," Sarah Curran, founder of My-Wardrobe, added. "We are entering our second year anniversary of the partnership with Evian and this was a fun twist on a very British tradition loved by so many people."