The Denim Day by Sportswear International

Take the one-time chance and meet the leading players of the

worldwide jeans and denim community on the eve of Bread & Butter, just before the next season's opening on January 18, 2011.

Get exclusive insight into the world of denim and discuss with the most sophisticated denim experts:

Karl-Heinz Müller, Bread & Butter
Adriano Goldschmied, Citizens of Humanity
Nigel Cabourn, Nigel Cabourn
Jos Van Tilburg, G-Star
Lapo Elkann, Care Label
Jason Broderick, Harrods
Augusto Romano, Meltin' Pot
Donna Ida Thornton, Donna Ida
Jason Denham, Denham the Jeanmaker
Andy Dunkley, Lee Cooper
Hakan Ström, Cheap Monday
Dieter Jacobfeuerborn, VF Group
Leon Keyworth, Denim Consultant
Nish Soneji, Pepe Jeans
Miles Gray, Monkee Genes
Ruppert Bodmeier, Hermes NexTec
Wolf Jochen Schulte-Hillen, SH Selection
Maurizio Donadi, Levi´s XX
Marco Lucietti, Isko
Gulperi Erkanli, Bossa Denim & Sportswear
Alberto Candiani, TRC Candiani
Panos Sofianos, Denim Valley by Tejidos Royo
Axel Dammler, iconkids & youth
Amy Leverton and Helen Job, Stylesight

On topics such as:

Generation Z – Who is your next denim consumer? To hit the right price point for jeans – From premium back to a € 39 jeans? The Raw Material – Are cotton and fiber prices destroying any profitable margin? Being ecologically correct – Is laser treatment the solution? Denim Megatrends FW 11 – All you really need to know

And many more!

Please fill in your application today and save up to €300 by registration until December 31, 2010!

More information, a detailed program and registration is available online at www.conferencegroup.de/denimday11