Vision Fashion Fair AW13 Edition

Accessibility and extended customer care may sound dull when talking fashion, but they are still

the key words for VISION fashion fair this AW13 edition.

The launch of VISION in August 2012 created new standards and The Vision Team is all set to reveal the best-structured fashion platform in Scandinavia this January - all packed with inspiration and great services.

The result of the merger was a stronger and more creative platform with improved capacity for networking, business and dialogue within the industry, ensuring that Copenhagen continues to be the market leader and preferred fashion destination in Northern Europe.

The renewal continues at VISION and exhibitors, visitors and press will meet an even more accessible VISION – with improved entry conditions with a quick-track for pre-registered, new extended parking area and carefully structured exhibitor areas filled with inspiring collections from more than 350 design driven brands.

“At VISION we keep our word, so we have done our utmost the last couple of months so the buyers will meet an organized and accessible Copenhagen. Buyers will be able to visit the three fairs in Copenhagen with just one ticket, when pre-registering online and obtaining free admission. And the visitors can travel between the fashion fairs with a free shuttle service, improving the infrastructure radically. And if this is not enough; the buyers even get a free underground pass when they register.” says Peter Fenger Selchau, CEO at VISION.

Scandimania
When VISION unveiled the new fashion platform this August more than 17.500 fashion professionals visited the extraordinary venue. This great result marked the importance of VISION as a fashion and business platform in Copenhagen and the exposure in Danish and International press has been overwhelming. According to international media, the Scandimania has only just hit Europe and China – and has not yet peaked and The Vision Team is ready to impress once again at the second edition of VISION.

"There is no doubt that Copenhagen is the preferred destination for Scandinavian fashion and design and Copenhagen fashion week keeps attracting key press and bloggers. The impressive attendance of decision makers every season proves the hype – Copenhagen is the perfect backdrop for Scandinavian fashion," says Natasha Skou, PR manager at VISION.

AW13 Edition
At the upcoming AW13 edition, VISION will also reveal an impressive portfolio of new brands and this includes welcoming nothing less than five Asian-based brands to Copenhagen. Danle Ding is the first ever China based brand to join the VISION exhibition and Copenhagen Fashion Week. Halluci, Drinkbeersavewater and Casablack will also be exhibiting for the first time in Copenhagen – traveling all the way from Japan and Korea. And last Max.tan, who showed at Copenhagen Fashion Week and VISION for the first time in August, will return from Singapore with a new beautiful collection. Brands like Ver de Terre, Aigle, Sendra Boots, Jacqueline De Yong, American College, Feeling Cashmere, Knitbrary, Esencia will also be showing for the first time at VISION.

As we welcome first-timers, VISION is also proud to present an exclusive blend of Scandinavian and international design-driven brands as well as urban and denim brands – all carefully structured into areas representing a mix of menswear, women’s wear, accessories and footwear. With names like Rosemunde, Magali Pascal, Converse, Minus, Minimum, Noa Noa, Apair, Modstrøm, Second Female and Tusnelda Bloch, the second edition of VISION offers a great portfolio of Scandinavian & International fashion brands. See the complete brand list here.

Besides an impressive array of collections, VISION offers a series of fashion events during Copenhagen Fashion Week. Since fashion week is undeniably more than business, but also have to cater more senses, we will be introducing an expanded version of the delicious food VISION normally has to offer. The AW13 edition of VISION will unveil a food court with culinary highlights. The visitors are in for a special treat Saturday the 2nd. at 11 am-1 pm, when the food court presents The Big Brunch - Made in Italy, a delicious brunch and drinks with compliments of VISION. See the complete event and show schedule online in January 2013.

See you January 31st. 2013 at Lokomotivværkstedet

Visitors can pre-register online until January 28th. here and get free entry to the fair.

FACTS

VISION – the concept
VISION is the merger of Copenhagen’s leading fashion fairs, CPH Vision and Terminal-2, launched August 2012 at Lokomotivværkstedet as the united fashion and business platform VISION. With a stronger fair, great brand portfolio, new identity and website as well as a redesigned app and constantly renewing the trade fair, we are meeting the demands of exhibitors and buyers for a more comprehensive and accessible fashion experience.

www.cphvision.dk
Read more about VISION at www.cphvision.dk, and download the VISION app for a complete brand list with contact information, practical info, news stories, and automatic news updates from VISION during Copenhagen Fashion Week.

www.cfw.dk
The three biggest Scandinavian exhibitions in Copenhagen – Vision, Gallery and CIFF – all work together to form one complete fashion platform. At www.cfw.dk you will find all relevant information as a buyer prior to your visit in Copenhagen.

For press inquiries or interviews, contact Natasha Skou at +45 3964 8586 or ns@cphvision.dk

VISION AW13 Fair dates
January 31st. - February 2nd. 2013

VISION Opening hours:
Thursday 31st: 10am-7pm
Friday 1st: 10am-7pm
Saturday 2nd: 10am-6pm

Location
Lokomotivværkstedet, Building OBV 037, Otto Busses Vej 5A, 2450 Copenhagen SV.

Directions here