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Fashion Fringe 2012 names semi-finalists

By FashionUnited

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Fashion

Fashion Fringe, the emerging talent platform set up by Colin McDowell in association with IMG Fashion, has announced the 10 semi-finalists for this year’s award, selected by the project’s 2012 Chair, Christopher Bailey, Chief Creative Officer

of Burberry.

Aspiring
designers submitted applications throughout March and April, which was promoted through the Fashion Fringe roadshow that visited a number of fashion institutes across the UK. Each designer supplied sketches of their proposed collections complete with fabric swatches, full production costings and an application form that detailed their fashion inspirations and approach to starting a legitimate fashion business.

Selected by Bailey after an intense day of judging, the 10 semi-finalists who are competing for a place in the finale, which takes place during London Fashion Week in September, are: Cornel Bolt, Dobrowolski Af Rosenborg, Dejan, Fischer, Haizhen Wang, Miyoko Kamijo, Raffaele Ascione, Shu Ting Wang, Teija and Vita Gottlieb.

Commenting on the designers going through to the next round, Christopher Bailey said: “It has been truly inspiring to review the work of these incredibly bright and creative entrants – each and every one of them with such a strong expression and point of view.

“The submissions that we have seen today reinforce the amazing talent, energy and creativity that run through the UK and I am so proud to be able to help nurture the next generation of visionaries who will be shaping the world
of design in the future.”

The next round of the award will be a day of technical assessment and a board interview with Bailey and McDowell, and three Finalists will be announced at an invitation-only industry reception later this month. These three designers will then work throughout the summer in the Fashion Fringe studio space at the London College of Fashion, creating their capsule collections to be presented at London Fashion Week in September – supported throughout by Fashion Fringe’s mentoring programme.

Previous winners of Fashion Fringe include Fyodor Golan, Corrie Nielsen, Erdem and Basso & Brooke.

Image: Teija for Fashion Fringe
Christopher Bailey
Fashion Fringe